ClickTracks offers a unique way of analyzing web site traffic using interactive, graphically illustrated information to reveal visitor behavior patterns.

# Highlights each link on a web page, showing the percentage of visitors clicking it.
# Tags groups of visitors, based on certain criterias and tracks their path as they travel around the site.
# Tracks visitors by advertisement, search engine, pay per click advertisement, pop-up, etc.
# Compares general search engine traffic with pay per click visitors.
# Log file import (local or FTP).
# JavaScript data collection.
# Reads compressed log files.
# Client: automatic Server: scheduled, unattended log file processing.
# Unlimited domains option.
# Unlimited users option.
# Stand-alone Windows application.
# Windows client, Unix/Linux server.
# Windows client, UNIX or Windows server.
# Works with dynamic websites (ASP, PHP, JSP, etc.).
# All ClickTracks versions support web servers running Linux/UNIX/Windows - Apache/IIS/iPlanet.
# What's Changed Report - Show significant changes in web traffic.
# Robot Report - Show when and where robots, spiders visit.
# Geographic Data - See country of origin on maps, analyze based on country.
# Multi-page PDF and Excel Export - Prepare a list of reports and export as one multi-page file.
# Tabular campaign report - Sort and manipulate columns and rows in the Campaign Report.
# Campaign tracking, cost analysis - Google, Overture, other PPC, custom.
# Revenue/ROI calcuations.
# Persistent cookie tracking - Track campaign conversions for returning visitors.
# Multiple web sites/domains analyzed together - Analyze a group of interconnected web sites.
# Analyze sites running on multiple/load-balanced servers.
# ClickTracks Analyzer is designed for small websites - analyzes imported log files.
# ClickTracks Analyzer Hosted uses JavaScript - no log files needed.
# ClickTracks Optimizer is designed for SEM, SEO specialists and consultants - analyzes imported log files.
# ClickTracks Optimizer Hosted uses JavaScript - no log files needed.
# ClickTracks Pro is designed for medium/large web sites - analyzes imported log files.
# ClickTracks Pro Hosted uses JavaScript - no log files needed.
# ClickTracks Pro + JDC is designed for large web sites where log files are too big for easy analysis - Uses JavaScript - no log files needed.

# ClickTracks ISP is designed for ISPs and web hosting companies provide ClickTracks to their customers - works with JavaScript or log files.